by delliott | Jan 9, 2024
Development of an individual-driving travel package program that generated more than 6,000 room nights in rural areas along the Byway.
by delliott | Jan 9, 2024
Development of a collection of visitor experiences featuring the Woodward Avenue M-1 All American Road to promote Dearborn, Michigan as the “Driving Capital of the World.” The collection was ultimately featured the Travel Michigan website.
by delliott | Jan 9, 2024
Development of comprehensive 15-day and 22-day visitor experiences offered to international visitors by overseas tour operators which resulted in thousands of overnight stays in the rural communities along the route.
by delliott | Jan 9, 2024
Development of a special collection featuring two National Scenic Byways in each of the 50 states to support History Channel programming featuring each US state.
by delliott | Jan 9, 2024
Development of travel experiences for each Scenic Byway as part of a joint promotion with between the Federal Highway Administration National Scenic Byways program, the National Park Service, and See America, a program of the Travel Industry Association of...
