by delliott | Jan 9, 2024
When this historic town sought to attract more visitors to deliver economic development and fill their empty storefronts, a marketing effort was undertaken to (1) incorporate creations by art students from Penn State to fill the empty storefronts before they could be...
by delliott | Jan 9, 2024
Seeking to develop a more authentic portrayal of the destination, the project included (1) a comprehensive inventory of the tourism assets and resources within the threecounty area, which revealed over 1,150 in the counties and an additional 60+ available to promote...
by delliott | Jan 9, 2024
Working to bring more jobs to an 11-county area in West Virginia, the effort included (1) a comprehensive inventory of tourism assets and resources in the entire region, (2) development of a portrait of current visitors, (3) segmenting and targeting the most lucrative...